How a Post interacts with its community determines the relevancy of the VFW Someone once said, "People don't care how much you know until they know how much you care." The VFW and its Auxiliary's ability to impact veterans, youth, political issues, patriotism, civic pride, volunteerism, and almost anything you can name, is directly dependent upon the Post being recognized as a caring and involved participant in the community. A Post can create and grow the kind of reputation that will benefit their community and themselves. The impact on the community is immeasurable. The benefit to the Post is new members, more effective fundraising, greater participation in events and tremendous goodwill. The Post is, for most Americans, the only thing they know about the VFW. Make sure those Americans in your community have a favorable opinion of our great organization and our veterans.